The Intersection of Medicine and Social Media: I had a fun the other day being interviewed by The Feed Agency regarding my online presence and why I am active in digital and social media. Recommended Reading: Your 41st Patient Initiative Why Establish a Medical Social Media Presence Planning Your Medical Social Media Presence Reputation… Read More

Medicine and Social Media – We’re Getting There- Slowly.
I’m enthusiastic about the changes that are taking place at the intersection of Healthcare-Medicine and Social Media…. and here’s a smattering of Twitter outtakes to “prove” it. Medicine and Social Media Physicians,Healthcare Professionals, and Patients alike understand what opportunities digital and social media offer us… they are starting to understand the value propositions… and they… Read More

How Will the Texting Generation Change the Physician-Patient Relationship?
There are more ways than ever to communicate with people. In NPR.org’s “What We Have Here: A Failure To Communicate”, Kate Kamber, a student at the University of Virginia, says that in contemporary American culture, “the problem is not how to best contact someone for the sake of contact, but rather the problem is how… Read More
What is the Future of Social Media for Orthopedic Surgeons?
I was honored to participate in a recent Orthopedics Today Round Table on the role of social media for orthopedists. The full article, “Social Media: Orthopedists Discuss its Role as Surgeon’s Friend, Foe or Both”, shares insights from leading orthopedists who have expertise in social media. Moderated by B. Sonny Bal, MD, JD, MBA, the panel included: … Read More

Medical Students and Social Media: NYMC Leading the Way
Healthcare Social Media and Medical Student Education: Student Physician Awareness Day: New York Medical College 4/24/2012 For the past 26 years, first-year medical students at New York Medical College have organized a day-long conference in order to complement traditional medical education with burgeoning,… Read More
Creating and Maintaining a Medical Website: DIY vs Professional Help
The ROI on Engaging a “True” Medical Website Professional Lessons in medical practice website development from the trenches When I first decidied to venture online I was POSITIVE I could handle it myself –typical surgeon I started a blog on Posterous and then used a template driven website design and started preparing and writing content. Despite… Read More

Content Management Strategies For Physicians and Healthcare
Social Media Strategy for Physicians Content Management? Yes What are you going to write about to keep your medical practice website content fresh and thus ranking well on the servers on Google, Bing, Yahoo, etc. As a physician, you have been schooled for ages, and you have been in practice for years. You see… Read More

Facebook or Blog …. Healthcare and Social Media
Every day many more healthcare professionals are deciding to establish a new media presence. Without proper consideration or guidance you may find the time spent is not helping you achieve the goals you thought were possible. Google rules the roost … content is king. For that content to survive an ever-downward moving stream out of social… Read More

Physicians Should Be Part Of The Online Healthcare Discussions
The Risks of Not Participating in Healthcare and Social Media The Internet has forever changed the way our patients will approach healthcare. Digital or social media is NOT a passing fad… get past that. Widespread access to the Internet has opened doors to health information that previously was available only to physicians. People all… Read More
Will Your Local Hospital Exist in 10 years? Should it?
The pressures mounting on most institutions as the years trudge by are mounting… they are mired in mountains of regulations, the need to implement millions of dollars of IT “improvements”, streamline their most productive service lines, strip down their “front-line” staff to dangerous levels… and all this while their reimbursements are being crushed. Consider that a… Read More

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